Virgin Media is Ireland’s largest telecommunications operation in the country providing broadband internet, digital television and digital telephony to over 1 million customers.
The brief was to bring to life the vision for a pioneering workplace that integrates Virgin Media’s brand identity, iconic typography and ground-breaking new technologies into a seamless and unified design at Macken House. The design concept for Macken House marked a decisive ‘new beginning’ for Virgin Media and sought to galvanise a new team spirit and office community.
Open plan office areas are compact and clearly defined, as a trade-off allowing for more of well-functioning community spaces that connect people. A variety of meeting spaces, seated niches, lounges, small to medium meeting rooms and phone booths cater for a variety of ways of working and collaborating. The beating heart of the community is where it should be, in the centre of the space, expressed with an ‘Infinity Hub’ break-out area and the ‘X-Change’, a marketplace for ideas and collaboration.
Branding carried throughout the scheme was informed by the company’s famous red including a bespoke “Virgin Infinity Loop” as a floating 3D object designed specifically for this fitout.